Here’s What’s Inside:

1. Writing, Money, Cashflow—And How to 3X Your Compensation 💵
   Or: It’s not what your writing costs, it’s what it’s worth—and how to price yourself accordingly (plus the most common pricing pitfalls for writers grappling with imposter syndrome and self-worth mindjabs.)
   

2. Standing Out & Strategically Positioning Yourself in the Marketplace 👩‍💻
   Your job is not to write: it’s to solve people’s problems with your writing. This means you need to approach your creative writing business MUCH differently than other freelance writers. (Hint: A lot of the selling you will do happens on what’s called “the back end”—and no, it won’t be on your website…and no, you won’t be on Fiverr.com, either!)
   

3. Finding Lucrative Gigs & Getting Your Name Out There 📣
   How does a writer build a reputation? How do you become THE go-to writer with a waitlist? Here, we’ll talk about the 3 places you MUST put your writing, and for three very different reasons: one is for exposure, one is for sales, and the third is for trust.
   

4. Say This When You Get an Inquiry…Not That! (Massively Important) 💌
   There’s a lot that can help you in the world of freelancing, but fewer things will be (surprisingly) more important than how you respond to an initial inquiry about your work. Get this step right, and you can triple your earnings with our process.
   

5. Handle It Like a (Totally Not Nervous!) Pro When You Get on the Phone With a Client 📞
   You’ve gotten a prospective client interested—woo hoo!—and now it’s time to get on the phone to “talk.” ACK, I KNOW, SCARY. But also totally not scary once you learn the #1 thing you need to do when you get on the phone—and how handle the conversation like a pro. (The best part? You WON’T have to answer the “how much does this cost?!” money question. In fact, this process requires that you don’t.)
   

6. How to Write a Client Proposal That’ll 3X Your Income and Sell Like a Piping Hot Pizza Pie 📄
   Yes, you do need a proposal and here’s why: it’s the difference between eating at a fast-food burger joint and a Michelin-starred restaurant: same ingredients, much different price points. (Plus, without one, you’re going to end up making 50% less money, while doing 50% more work. No, thanks—we’ll leave that back in 2015.)
   

7. A Meaty, Hairy Proposal in the FLESH (I Can’t Resist) ⚡️
   Of COURSE there’s also a fully-developed sample client proposal, in-full, so you can see a solid example of the type of information you need to include, and how to word it so it SELLS. And not just sells, but earns double, triple, quadruple the rate. This process has produced more results for students than anything.
   

8. How to Follow-Up Without Seeming Like a Serial Killer and CLOSE THAT DEAL, BABY! 🥳
   There are six possible scenarios that can happen once you send the proposal—and we’re going to go through ALL of them to help you know which step to take next, and how to close the client and rock the biz…for more money than you ever imagined.
   

9. Professional Contracts & Agreements Every Creative Writer Needs 🖋
   Sending a lock-tight client contract is not weird, not overkill, and not going to make you look like you’re an untrusting, suspicious little worm. 🐛 It’s going to have the opposite effect: it’s going to make you look like a pro. (It’s also going to defend you from chargebacks, mid-project cancellations, non-payment and other incidents that can and will happen. But don’t worry, I’ll walk you through it all—and you’ll even get a copy of my exact client contract that you can use as a starting template, too!)
   

10. How to Organize Your Timelines & Set Correct Expectations from the Beginning 👯‍♀️
    One quick way to tell an amateur from a pro is what happens after a client says “yes.” Are you organized? Do you have a process in place? Do you know what to say to your client next, and how to actually run the project? Avoid rookie mistakes with this foolproof client process that will make your clients feel like they’re in the best, most capable hands. (Turns out, how you handle this really sets the tone; they’ll either trust you more, or trust you less, and less trust = a tricky working relationship…not to mention less money.)
    

11. It’s Love at First Draft! How to Wow the Socks Off Your Client on Your First Try🪄
    Otherwise titled: how to deliver your, ahem, delicious deliverables so that the client is 700,528% more likely to LOVE THEM. Packaging makes a big difference in perception, so here you’re going to learn how to “dress” your writing for success. (Do this part wrong, and your client is likely to feel disappointed in the outcome, send you a “meh” note back, and have lots of objections towards the work. The key is learning to teach them how to think about your work.)
    

12. How to Joyfully Upsell Clients & Turn One Gig into Endless Income 💰
    Most freelancers wrap up a project and then they’re onto the next one: searching, hunting, scrambling, constantly looking for business. They’re onto the next client, the next gig, the next thing. But what they don’t realize is: the business is right in front of them! They’ve just got to learn how to ask for it. In our final class, I’ll teach you how to re-pitch your existing clients and get them signed up for ongoing monthly retainers…so you get consistent, predictable revenue, and they get a solid partner who’s going to help them crush it over and over again! 💪 (This alone is worth at least an additional $50,000/year to your writing business.)